NCWA
Fashion & Textile Children's Trust
CWB
Brand Search:  
Product Finder:     
News & events blog:
The NCWA works on behalf of the whole of the childrenswear industry. It is committed to helping its members build their businesses and ensures that their voices are heard.   From giving expert advice to saving its......read more
Blog Posted By: CWB
Pigeon rebrands for AW19
Posted by: CWB 16 July 2019

Organic childrenswear brand Pigeon is rebranding for the a/w 19 season. The company’s new logo features a softer, handwritten design, which founder Jane Shepherd feels is a better visual representation of Pigeon’s identity.

 

"We still love the idea of Pigeon as something partly beautiful and partly rebellious, but our existing logo felt a little bit static," says Shepherd. "There have been big changes at Pigeon in the past, most notably the introduction of our seasonal collection. The new logo represents us becoming clearer about who and what we are."


This story first appeared in CWB magazine (June 2019)



Click here to visit this member's page
Comments:
Currently no member comments have been added.
In order to add a comment, you must be logged in as an NCWA member.
National Childrenswear Association
Site Areas:
Categories:
© National Childrenswear Association
3 Queen Square, Bloomsbury, London WC1N 3AR   |   Tel: +44 (0) 20 7843 9488   |   Fax: +44 (0) 20 7843 9478   |   Email: enquiries@ncwa.co.uk
developed by: Doublard Design Ltd