Fashion & Textile Children's Trust
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The NCWA works on behalf of the whole of the childrenswear industry. It is committed to helping its members build their businesses and ensures that their voices are heard.   From giving expert advice to saving more
Member Profile: Ray Williams


I’m Ray Williams, I've been a childrenswear agent for over 30 years, partnered by Carol my wife who came into the agency after owning a children’s clothing shop. Later Chris and Lisa, my son and daughter in-law, joined the business coming from a schoolwear agency background. We are now known as Orchard Agency.

As an agency we specialize in brands for the middle market. Currently we are happy to visit every customer showing the ranges by appointment.

Emile et Rose

Emile et Rose is one of the U.K.'s top baby layette gift brands, it has gained a reputation that other baby wear brands aspire to. It offers a classic collection, beautiful presented and is the leading brand in this niche area.


Hatley's DNA stems from fun and original print designs, which are reinvented every season. It offers a comprehensive range of fun ad funky products from swimwear to rainwear to sleepwear. Hatley is a relaxed fit, just as the Canadian brothers that own the brand.

Lilly & Sid

Lilly & Sid is an award winning brand designed in London, loved worldwide. The clothes are inspired by street trends and vintage treasures, ethically sourced in the U.K. and offshore.

Territories Covered: London, the Home Counties and the South East

Brands Carried: Emile et Rose, Hatley, Lilly & Sid

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Contact Info:

Ray Williams
The Meadows, 26 Upper Third Avenue, Frinton On Sea, Essex, CO13 9LJ
Telephone: 01255 487275 / 01255 674301
Website: www.
Contact Person: Ray Williams
National Childrenswear Association
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